Social Media & Content Strategy for Real Estate Academic Programs
Your reputation precedes you. Your digital presence should too.
We run your program’s entire social presence — strategy, content, and execution — built exclusively for real estate academic programs.
232K+ views generated — without a dollar in paid ads.
Class of 2024
Real moments. Real reach.
Results — Case Study
Make your program impossible to ignore.
In 6 months, the University of Miami’s MRED+U program went from 10K to 232K views.
No paid ads. No viral moment. Just the right strategy, executed consistently.
@umiamimredu
From a quiet program page to a recognized industry presence.
More eyes per post — every piece of content working twice as hard.
The industry average of 2.5% — meaning their audience actually responds.
Content now carried into rooms we never paid to enter.
Current students
Connected and proud.
Alumni
Engaged long after graduation.
Prospective students
Finding you, choosing you.
Board members
Seeing a presence worthy of their investment.
12,304 views
It's not a thesis. It's a pitch.
9,872 views
We'll miss having you in the halls…
15,221 views
How to turn a summer internship into a return offer
11,045 views
Inside the Studio
8,456 views
2026 Real Estate Impact Conference Recap
12,304 views
It's not a thesis. It's a pitch.
9,872 views
We'll miss having you in the halls…
15,221 views
How to turn a summer internship into a return offer
11,045 views
Inside the Studio
8,456 views
2026 Real Estate Impact Conference Recap
Hear From Program Leaders
Within 60 days of launching our content strategy, we saw a measurable increase in engagement from exactly the right people: prospective students, industry partners, and alumni who hadn't been active in years. Our online presence finally felt like it reflected the caliber of the program.
M&B brings a unique understanding and genuine passion that shines through in their work. Their energy, creativity, and innovative approach consistently elevate our messaging, while their professionalism and commitment make them a pleasure to collaborate with.
Why We’re Different
We’re not a general agency dabbling in higher ed.
This is the work.
We graduated from the programs we market.
Founded by alumni of a real estate master's program — we know what you teach and who you're trying to reach.
Built exclusively for real estate academia.
Not generalists. Every framework, post, and campaign is designed for how prospective students evaluate programs.
Strategy, not just pretty posts.
Your full year mapped to your admissions cycle and recruitment goals, so every post has a job.
Done-for-you, start to finish.
Audit, strategy, creation, scheduling, and reporting. You stay focused on the program; we run the presence.
FAQ
Questions program leads
actually ask.
Yes. We work exclusively with university master's and graduate programs in real estate development, urbanism, and the built environment. That focus is what lets us move faster and speak fluently to your audience.
Everything from initial audit and strategy to content creation, scheduling, community management, and monthly reporting. You provide context and approvals; we handle the rest.
We create everything. We coordinate with your team for access to events, faculty, and students, then produce reels, carousels, and graphics in your program's voice.
We map your full year against your admissions calendar, key events, and recruitment goals up front — so every post lands when prospective students are actually evaluating you.
Most programs see measurable lifts in engagement and reach within the first 60 days. Compounding growth typically shows in months 3–6.
Book a strategy call. We'll learn about your program and goals, share how we'd approach the work, and build a custom proposal from there.
Not Ready? Send Us a Message.
Tell us about your program and our strategy team will be in touch within 24 hours.